Diary of a salesman - V

                  The Role of an 'Area Business Manager' - III

“Some people dream of success, while others wake up and work hard at it.”  - Napolean Hill

The most important and the most challenging task for an ABM is to keep his team motivated to work hard and derive incredible results. ABM plays a vital role in keeping the team motivated and focused towards their goals. An Area Business Manager is that strength that binds the team together; he is solely responsible for the team’s actions and the outcomes.  The most important habit an ABM must bring into practice is -

Motivate the team to learn and earn-

Learning and sharing with each other is an apt way to motivate team and inspire them to perform better. Subordinates talk to each other almost every day to find out what is new at work, new work trends, working habits. It is always advisable to discuss about everybody’s strengths and achievements with each other, this helps to motivate the team and bring them closer to each other.

I believe an ABM should spend time with their colleagues during joint working; it helps them learn about their mistakes and enhances the actions and outcomes. It is difficult to make someone understand and accept their mistakes, so I recommend we begin talking about their strengths and then achievements gradually moving on to their mistakes and how they can learn from it.

Spending ample time in strategizing and planning about the campaigns and inputs for the month helps in better execution thus increasing the probability of acquiring desired outcomes.

Few Don’ts for ABMs-

·         Never make any false commitments.

·         Never indulge in short cuts for growing business or making money.

·         Never break professional lines between you and your subordinates.

·         Never miss out informing or taking guidance from seniors in some critical situations.

·         Never use unprofessional language with anyone.

 With all the tips I gave you about being a successful ABM, we conclude that an ABM must be self-motivated, well-informed, disciplined, must have a habit of pre-planning every action, should focus on growth and must always strive to figure out how to enhance the team’s performance even more, should have an urge to learn more all the time and must be very humble in his approach towards the team.

Lastly, I would always advice everyone to leave their work back at office before going home, this practice would always help you maintain a balance between your professional and personal life.

We should always give importance to and respect everybody’s personal time be it our subordinate, our senior our client. One should always avoid making calls to them outside the office hours.

I hope my tips and experiences help you to bring out the best in you and enhance your performance in the industry. In my next blog, I would talk about “The responsibilities of an ABM towards the reporting authorities.”